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Going to the Dark Sites With Intention: Construction of Niche Tourism
Abstract
This chapter discusses construction of niche tourism in postmodernism. It aims to give a flavour on how the arguments are presented. Utilising death sites and Voluntourism, coupled with proliferation of Information and Communications Technology (ICT) as backdrop, this chapter sets to the layer of dark tourism as the revelation and contemplation, it bridges the nexus between visiting the death sites and extreme poverty areas, and hospitality features as core essence attributed to authentic experience. This chapter thus is an agreement of the previous studies which suggest authentic experience derived from cool authenticity and existential authenticity. It would emerge as not only the answer for searching authentic experiences but also most importantly it could extend the niche tourism formation and deepen Voluntourism conceptualisation. Findings of this study provide practitioners in the tourism and hospitality industries with clues to position death sites and Voluntourism as premium market offerings. Eventually, some directions for future study are discussed.
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