Higher Education Management

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Copyright: 2018
Pages: 57
Source title: Ideological Function of Deming Theory in Higher Education: Emerging Research and Opportunities
Source Author(s)/Editor(s): Thanos Kriemadis (University of Peloponnese, Greece), Ioanna Thomopoulou (University of Peloponnese, Greece)and Anastasia Sioutou (University of Peloponnese, Greece)
DOI: 10.4018/978-1-5225-2265-2.ch002

Keywords: Education / Higher Education / Information Science Reference

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Abstract

Over the last twenty years Higher Education Institutions have been subject to many changes with core elements the managerialism, the marketization, the audit and the corporatization. Tertiary education can be described as a complicated social system and for this reason it must be contemporaneous, innovative, open to changes and challenges, but also effective and efficient. The second chapter focuses on Higher Education Management components, such as: 1) Leadership appears to be the most significant factor of institutional excellence. 2) Strategic Planning helps Higher Education Institutions to be more flexible, farseeing, innovative and adaptive. 3) Marketing Management of universities can entice students, sponsors and research cooperations. 4) The effectiveness of a Higher Education Institutions depends on human resource satisfaction and on management of resources (ICT, financial, infrastructure, etc.). 5) Quality Management aims to constantly improve performance and increase customer satisfaction, and 6) Managerial activities such as measurement analysis and improvement help universities to formulate strategic plans and turn strategy into action.

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