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How Cross-Platform Technology Can Facilitate Easier Creation of Business Apps

How Cross-Platform Technology Can Facilitate Easier Creation of Business Apps
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Author(s): Tim A. Majchrzak (University of Agder, Norway), Jan C. Dageförde (University of Münster, Germany), Jan Ernsting (University of Münster, Germany), Christoph Rieger (University of Münster, Germany)and Tobias Reischmann (University of Münster, Germany)
Copyright: 2017
Pages: 37
Source title: Apps Management and E-Commerce Transactions in Real-Time
Source Author(s)/Editor(s): Sajad Rezaei (Taylor’s University, Malaysia)
DOI: 10.4018/978-1-5225-2449-6.ch005

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Abstract

Applications for mobile devices – apps – have seen unprecedented growth in importance. Ever better apps keep propelling the proliferation of mobile computing. App development is rather easy, particularly if it is based on Web technology. However, implementing apps that are user friendly and useful in the long-run is cumbersome. Thereby, it typically is expensive for corporate developers. Nonetheless, business apps are embraced by enterprises. To overcome the overhead of developing separately for multiple platforms and to mitigate the problems of device fragmentation, cross-platform development approaches are employed. While many such approaches exist, few have found widespread usage. In this chapter, we argue what the path towards future solutions could look like. We thereby take a rather technological look, but always keep business-orientation in mind. Our findings suggest that much effort is needed to enable the next generations of business apps. However, such apps will provide many merits and possibilities. Moreover, they provide the chance to master several of today's challenges.

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