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Legal and Ethical Aspects of CSR: Potential in New Business Models Development

Legal and Ethical Aspects of CSR: Potential in New Business Models Development
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Author(s): Ewa Barbara Wójcik (University of Economics, Poland)and Katarzyna Olejko (University of Economics, Poland)
Copyright: 2020
Pages: 24
Source title: Networked Business Models in the Circular Economy
Source Author(s)/Editor(s): Bogdan Nogalski (WSB University in Gdańsk, Poland), Agnieszka Anna Szpitter (University of Gdańsk, Poland), Adam Jabłoński (WSB University in Poznań, Poland)and Marek Jabłoński (WSB University in Poznań, Poland)
DOI: 10.4018/978-1-5225-7850-5.ch009

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Abstract

The increasingly important role of sustainability issues and CSR in business activity has been widely recognized. In order to promote socially responsible decisions, changes in the macro- and micro-environment should be examined. The study offers insight into different aspects of CSR and defines those whose importance is growing, discusses trends, reasons for the state of affairs, and formulates conclusions of possible effects. The focus is on ethical values, in particular trust, and their changing perception which may lead to new business models strengthening and further development.

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