New Communication Technology Integration: Recommendations for Public Sector Change

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Author(s): Leigh Nanney Hersey (University of Louisiana at Monroe, USA)and Gayla Schaefer (Schaefer Communications, USA)
Copyright: 2019
Pages: 18
Source title: Returning to Interpersonal Dialogue and Understanding Human Communication in the Digital Age
Source Author(s)/Editor(s): Michael A. Brown Sr. (Florida International University, USA)and Leigh Hersey (University of Louisiana at Monroe, USA)
DOI: 10.4018/978-1-5225-4168-4.ch009

Keywords: Digital Communications / Human Aspects of Technology / Information Science Reference / Social Sciences & Humanities

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Abstract

Communication is key in the public sector as governments aim to interact with and respond to their residents. Citizens often participated in government through face-to-face communication like town meetings. Today, digital communication has become increasingly important to improving government-citizen relations. The authors explore how governments are using Web 2.0 and mobile government (m-government) to spread information quickly. As governments implement these new communication tools, they must also consider ethical implications associated with technology. The research identifies the elements that lead to successful integration and the biggest barriers that government employees are facing during the transition.

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