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The Social Determinants in the Process of Credibility Assessment and the Influence of Topic Areas

The Social Determinants in the Process of Credibility Assessment and the Influence of Topic Areas
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Author(s): Lluïsa Llamero (Blanquerna-Ramon Llull University, Spain)
Copyright: 2017
Pages: 21
Source title: Establishing and Evaluating Digital Ethos and Online Credibility
Source Author(s)/Editor(s): Moe Folk (Kutztown University of Pennsylvania, USA)and Shawn Apostel (Bellarmine University, USA)
DOI: 10.4018/978-1-5225-1072-7.ch007

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Abstract

This chapter reflects on the process of truth representation in different topics of human knowledge to reach an understanding of differences in online credibility assessment. The author argues that new cultural trends for legitimizing second-hand information –as wisdom of crowds, self-sufficiency or gatewatching– may cause friction with symbolic cultural factors and social structures settled by historical processes. This makes the evaluation of credibility an issue under negotiation. Analysis of qualitative data into the areas of health, economy and tourism allow to propose a processual theoretical model of credibility assessment.

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