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Book Chapter
Marketing in an Interactive World: The Evolving Nature of Communication Processes Using Social Media
Sheila Sasser, Mark Kilgour, Linda D. Hollebeek (2016). Social Media and Networking: Concepts, Methodologies, Tools, and Applications 24 pages.
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Book Chapter
Marketing in an Interactive World: The Evolving Nature of Communication Processes Using Social Media
Sheila Sasser, Mark Kilgour, Linda D. Hollebeek (2014). Harnessing the Power of Social Media and Web Analytics 24 pages.
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Book Chapter
Marketing in an Interactive World: The Evolving Nature of Communication Processes Using Social Media
Sheila Sasser, Mark Kilgour, Linda D. Hollebeek (2014). Digital Arts and Entertainment: Concepts, Methodologies, Tools, and Applications 23 pages.
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Journal Article
Leveraging Geospatially-Oriented Social Media Communications in Disaster Response
Susan McClendon, Anthony C. Robinson (2013). International Journal of Information Systems for Crisis Response and Management 19 pages.
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Journal Article
Trends in the Use of Social Media as a Tool of Marketing Communications in FMCG Sector in India
Baisakhi Banerjee, Ashwini Kumar BJ (2013). International Journal of Online Marketing 14 pages.
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Book Chapter
Faculty Preferences for Communications Channels
Rolando Pena-Sanchez, Richard C. Hicks (2008). Encyclopedia of E-Collaboration 9 pages.
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Book Chapter
Faculty Perceptions of Traditional and Electronic Communications Channels
Rolando Pena-Sanchez, Ibrahim Mescioglu, Richard C. Hicks (2008). Encyclopedia of E-Collaboration 6 pages.
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Journal Article
Facilitating Innovation Adoption and Diffusion: The Case of Telework
Cynthia P. Ruppel, Geoffry S. Howard (1998). Information Resources Management Journal 12 pages.
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Book Chapter
Establishing a Media Literacy Cognate at Historically Black Colleges and Universities: A Comparative Analysis of Existing Courses and Potential of Implementation
Jayne Cubbage (2016). Administrative Challenges and Organizational Leadership in Historically Black Colleges and Universities 24 pages.
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Book Chapter
Situational Synchronicity for Decision Support
Dorrie DeLuca, Joseph S. Valacich (2008). Encyclopedia of Decision Making and Decision Support Technologies 8 pages.
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Book Chapter
Social Media: The Issues, Benefits, and Strategies for Brands
Jennifer Rowley, Catherine J. Ashworth, Jeff McCarthy (2014). Integrating Social Media into Business Practice, Applications, Management, and Models 29 pages.
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Book Chapter
The Socio-Ethical Considerations Surrounding Government Mandated Location-Based Services during Emergencies: An Australian Case Study
Anas Aloudat, Katina Michael (2011). ICT Ethics and Security in the 21st Century: New Developments and Applications 26 pages.
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Book Chapter
The Socio-Ethical Considerations Surrounding Government Mandated Location-Based Services during Emergencies: An Australian Case Study
Anas Aloudat, Katina Michael (2014). Crisis Management: Concepts, Methodologies, Tools, and Applications 26 pages.
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Book Chapter
The Value of Government Mandated Location-Based Services in Emergencies in Australia
Anas Aloudat, Katina Michael, Roba Abbas, Mutaz Al-Debei (2013). Interdisciplinary Advances in Information Technology Research 29 pages.
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Journal Article
The Value of Government Mandated Location-Based Services in Emergencies in Australia
Anas Aloudat, Katina Michael, Roba Abbas, Mutaz Al-Debei (2011). Journal of Information Technology Research 28 pages.
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Book Chapter
Cat Videos for a Cause: A Nonprofit Social Media Marketing Case Study of the Central Brevard Humane Society
Gayla Schaefer, Leigh Nanney Hersey (2015). Teaching Cases Collection 30 pages.
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Teaching Case
Cat Videos for a Cause: A Nonprofit Social Media Marketing Case Study of the Central Brevard Humane Society
Gayla Schaefer, Leigh Nanney Hersey (2015). Teaching Cases Collection 30 pages.
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Book Chapter
Understanding the Use of Social Media for Employer Branding
Maxim Viktor Wolf, Julian Mark Sims, Huadong Yang (2017). Advertising and Branding: Concepts, Methodologies, Tools, and Applications 29 pages.
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Book Chapter
Understanding the Use of Social Media for Employer Branding
Maxim Viktor Wolf, Julian Mark Sims, Huadong Yang (2015). Handbook of Research on Integrating Social Media into Strategic Marketing 27 pages.
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Journal Article
Realising Virtual Reality: A Reflection on the Continuing Evolution of New Media
Allan McLay (2010). International Journal of Sociotechnology and Knowledge Development 17 pages.
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Book Chapter
Realising Virtual Reality: A Reflection on the Continuing Evolution of New Media
Allan McLay (2012). Technological Change and Societal Growth: Analyzing the Future 18 pages.
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Journal Article
Systems of Ethical Reasoning and Media Communications
Mahmoud Eid (2012). International Journal of Technoethics 7 pages.
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Book Chapter
Social Networking Engagement and Crisis Communication Considerations
Mitchell Marovitz (2017). Social Media Performance Evaluation and Success Measurements 26 pages.
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Book Chapter
Social Media and Online Brand Communities
Madina Ansarin, Wilson Ozuem (2015). Computer-Mediated Marketing Strategies: Social Media and Online Brand Communities 27 pages.
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Book Chapter
Media Synchronization Control in Multimedia Communication
Mya Sithu, Yutaka Ishibashi (2018). Digital Multimedia: Concepts, Methodologies, Tools, and Applications 37 pages.
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