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Noah Yang Hsu
Noah Yang Hsu has worked in marketing since the 1970s, serving a variety of Taiwanese and North American companies. His experience includes work as a Sales Specialist for Taiwan Food Company, a Sales Manager for Martin Zamir Company, a Sales Representative for Tay Feng Tire Company, and a Marketing Manager for Champion Spark Plug Taiwan Company. Professor Hsu earned his Master’s in International Business Management from West Coast University. He currently teaches Sports Marketing at Aletheia University in Taiwan. In recent years, he has adopted the teaching method of “learning by doing” to better accommodate his students’ diverse learning styles. His teaching experience includes courses in Sports Marketing Management, Principles of Marketing, Marketing Research, New Business Development, Service Management, Financial Management, Principles of Management, and Applied English. Hsu has presented with numerous international sport management conferences. Through his research, he aims to promote international cooperation among major players within the sports management field. His primary research interests include sports marketing management and education, international sport management, and cross-culture management.
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