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Patricia Martínez García de Leaniz
Dr. Patricia Martínez is researcher staff at the University of Cantabria (Spain). Her current research interests include corporate social responsibility, consumer behavior and corporate marketing in the tourism sector. Her works have been published in journals of international impact such as International Journal of Contemporary Hospitality Management, Journal of Business Ethics, Service Business, International Journal of Hospitality Management, Journal of Travel and Tourism Marketing and Journal of Hospitality Marketing & Management. She has held research stays at several international research centers such as the Center for Business Ethics (Bentley University, USA) and the Center for Advanced Tourism Studies (Hokkaido University, Japan).
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