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Effective Strategies for Communicating Insights in Business

Effective Strategies for Communicating Insights in Business
Author(s)/Editor(s): Ross Jackson (Wittenberg University, USA)and Amanda Reboulet (Jacoulet, USA)
Copyright: ©2021
DOI: 10.4018/978-1-7998-3964-4
ISBN13: 9781799839644
ISBN10: 1799839648
EISBN13: 9781799839651

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Description

Because insights can be viewed as fragments of knowledge collected through experience and education, they are not easily communicated to organizational leaders. Successful organizational leaders make use of different strategies to effectively communicate insights at various levels and types of organizations, from both academic and perspectives. Synthesizing creative, critical, and existential insights across analytics, communication, and management provides an intersection to address a need for an edited collection of original research in this area.

Effective Strategies for Communicating Insights in Business is an essential reference book that provides relevant theoretical frameworks, critical and creative insights, and the latest empirical research findings in communication approaches within organizations. Covering topics that include knowledge transfer, data visualization, and decision making, the book seeks to inspire the understanding of effective strategies for improving organizational performance through improved utilization of insights in different types of work communities, environments, and contexts. The target audience of this book is composed of executives and managers, as well as professionals, academicians, students, and researchers working in the field of analytics, business, communication, and knowledge management across various disciplines, for example, decision science, organizational behavior, political science, communication sciences, administrative sciences, and management.



Author's/Editor's Biography

Ross Jackson (Ed.)

Ross Jackson has a doctorate degree in applied management and decision sciences from Walden University, and a Master’s in applied economics and a Bachelor of Business Administration from Ohio University. He is an Assistant Professor of Business at Wittenberg University in Springfield, Ohio. He is also a founding partner of Jacoulet, a consulting firm focused on analytics-based strategy development. He has over twenty years of experience as a Defense Analyst with the Department of the Air Force. He is the author or coauthor of several articles including: The Spectacle of Analysis: Analytics as Organizational Propaganda, (Forest Hills, New York: The Institute of General Semantics, 2016) and Following Instructions: Results and Implications from a Comparative Analysis of Air Force Instruction Corpora for Acquisition, Logistics, and Personnel, (Cincinnati, Ohio: INFORMS, 2018). His current research interests include linguistic and existential facets of the military-industrial complex and the intersectionality among analysis, data visualization and détournement. Dr. Jackson is an Associate Editor for the International Journal of Responsible Leadership and Ethical Decision-Making.



Amanda Reboulet (Ed.)

Amanda M. Reboulet has a master’s degree in Operations Research from the Air Force Institute of Technology (2017), Wright-Patterson Air Force Base, OH and a master’s in Business Administration (2010), a Bachelor of Science in Business (2008) and a Bachelor of Arts in French (2008) from Wright State University, Dayton, OH. She is a founding partner of Jacoulet, a consulting firm focused on analytics-based strategy development. Ms. Reboulet’s current research interests include accession planning, marketing analytics, and the integration of analytic solutions with business decision-making.



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