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Impact of Infodemic on Organizational Performance

Impact of Infodemic on Organizational Performance
Author(s)/Editor(s): Muhammad Waseem Bari (Government College University, Faisalabad, Pakistan)and Emilia Alaverdov (Georgian Technical University, Georgia)
Copyright: ©2021
DOI: 10.4018/978-1-7998-7164-4
ISBN13: 9781799871644
ISBN10: 1799871649
EISBN13: 9781799871668

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Description

COVID-19 is not the only global challenge that the world is facing these days. The infodemic, based on the pandemic (COVID-19), is another serious challenge for the world at this time. Each flare-up is joined with a large volume of data and information; however, this data can be based on deception, gossip, rumors, and more. Misinformation not only impacts the human body negatively but also impacts mental health. The infodemic has an impact on human health and professional performance, but also leaks into business organizations in terms of financial matters, employees' psychological and physical health, employee performance, and the organization’s performance. The misinformation regarding health issues can disturb business organizations and affect the employees, organizations’ market share and financial matters, future firing and hiring policies of the organizations, and international operations of the companies. Though the COVID-19 pandemic may be over in time, the impact of the relevant infodemic will continue to disrupt business organizations for several years into the future.

Impact of Infodemic on Organizational Performance highlights the impact of the infodemic due to the pandemic (COVID-19) in organizations’ performance and enhances the understanding of how the infodemic can and has negatively impacted employees as well as organizational performance. This is supplemented by a view of how organizations are tackling the infodemic and how business organizations can recover from the lasting negative impacts. This book highlights essential topics such as social media, knowledge management, business environments, business strategies, employee behavior, and mental health. The target audience includes but is not limited to managers, executives, human resource development, counselors, analysts, business organizations, practitioners, researchers, academicians, and students who are interested in the impacts of the infodemic on businesses and their employees and the relevant strategies to combat the effects.



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Author's/Editor's Biography

Muhammad Waseem Bari (Ed.)
Muhammad Waseem Bari is working as an assistant professor at Lyallpur Business School, Government College University Faisalabad, Pakistan. Dr. Waseem earned his Ph.D. (Business Administration) degree from the Beijing Institute of Technology, China. He has broad insight into the topics of organizational sciences and has published several papers in high-quality impact factor journals. Dr. Waseem is also an editor of 8 books related to tourism, organizational performance, and knowledge management (IGI Global, USA), Guest editor (Frontiers Publishers), article editor (Sage Publications), and reviewer of several top-tier journals. He has vast experience in banking and the FMCG industries. His research areas are knowledge management, psychological contract, innovation, organizational changes, and tourism.

Emilia Alaverdov (Ed.)
Emilia Alaverdov , Ph.D. in Political Science, professor, Faculty of Law and International Relations since 2011. She received her bachelor's degree in Languages and Literature, has been awarded a qualification of Philologist of English Language and Literature and Spanish Language and Literature, Ilia Chavchavadze State University, Tbilisi, Georgia. Has a master’s degree in International Relations and Politics from the Diplomatic Academy of Georgia. She defended her doctoral thesis, “Islamic Factor in the History and Modern Russia” at Georgian Technical University and was awarded a Ph.D. degree in Political Science in 2013. Her research interests include religion, migration, and European and Russian studies. She is the author of 1 monograph and 1 textbook, an editor of 6 books, has participated in more than 50 international scientific conferences (among them majority abroad) and published more than 30 articles, and 6 book chapters.

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