Description
Strategic analytics is a relatively new field in conjunction with strategic management and business intelligence. Generally, the strategic management field deals with the enhancement of the decision-making capabilities of managers. Typically, such decision-making processes are heavily dependent upon various internal and external reports. Managers need to develop their strategies using clear strategy processes supported by the increasing availability of data. This situation calls for a different approach to strategy, including integration with analytics, as the science of extracting value from data and structuring complex problems.
Using Strategy Analytics to Measure Corporate Performance and Business Value Creation discusses how to tackle complex business dynamics using optimization techniques and modern business analytics tools. It covers not only introductory concepts of strategic analytics but also provides strategic analytics applications in each area of management such as market dynamics, customer analysis, operations, and people management. It unveils the best industry practices and how managers can become expert strategists and analysts to better measure and enhance corporate performance and their businesses. This book is ideal for analysts, executives, managers, entrepreneurs, researchers, students, industry professionals, stakeholders, practitioners, academicians, and others interested in the strategic analytics domain and how it can be applied to complex business dynamics.
Author's/Editor's Biography
Sandeep Kautish (Ed.)
Sandeep Kautish is working as Professor & Dean-Academics with LBEF Campus, Kathmandu Nepal running in academic collaboration with Asia Pacific University of Technology & Innovation Malaysia. He is an academician by choice and backed with 17+ Years of work experience in academics including over 06 years in academic administration in various institutions of India and abroad. He has meritorious academic records throughout his academic career. He earned his bachelors, masters and doctorate degree in Computer Science on Intelligent Systems in Social Networks. He holds PG Diploma in Management also. His areas of research interest are Business Analytics, Machine Learning, Data Mining, and Information Systems. He has 40+ publications in his account and his research works has been published in reputed journals with high impact factor and SCI/SCIE/Scopus/WoS indexing. His research papers can be found at Computer Standards & Interfaces (SCI, Elsevier), Journal of Ambient Intelligence and Humanized Computing (SCIE, Springer). Also, he has authored/edited more than 07 books with reputed publishers i.e. Springer, Elsevier, Scrivener Wiley, De Gruyter, and IGI Global. He has been invited as Keynote Speaker at VIT Vellore (QS ranking with 801-1000) in 2019 for an International Virtual Conference. He filed one patent in the field of Solar Energy equipment using Artificial Intelligence in 2019. He is an editorial member/reviewer of various reputed SCI/SCIE journals i.e. Computer Communications (Elsevier), ACM Transactions on Internet Technology, Cluster Computing (Springer), Neural Computing and Applications (Springer), Journal of Intelligent Manufacturing (Springer), Multimedia Tools & Applications (Springer), Computational Intelligence (Wiley), Australasian Journal of Information Systems (AJIS, International Journal of Decision Support System Technology (IGI Global USA), International Journal of Image Mining (Inderscience). He has supervised one PhD in Computer Science as a co-supervisor at Bharathiar University Coimbatore. Presently two doctoral scholars are pursuing their PhD under his supervision in different application areas of Machine Learning. He is a recognized academician as Session Chair/PhD thesis examiner at various international universities of reputes i.e. University of Kufa, University of Babylon, Polytechnic University of the Philippines (PUP), University of Madras, Anna University Chennai, Savitribai Phule Pune University, M.S. University, Tirunelveli, and various other Technical Universities. (Google Scholar - www.sandeepkautish.com.)