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A Framework Development Effort for Using Online Communities in an Open Innovation Understanding

A Framework Development Effort for Using Online Communities in an Open Innovation Understanding
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Author(s): Oya Zincir (Istanbul University, Turkey)
Copyright: 2020
Pages: 19
Source title: Business Management and Communication Perspectives in Industry 4.0
Source Author(s)/Editor(s): Ayşegül Özbebek Tunç (Istanbul University, Turkey) and Pınar Aslan (Bursa Technical University, Turkey)
DOI: 10.4018/978-1-5225-9416-1.ch004

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Abstract

This chapter brings online communities, open innovation, and Industry 4.0 concepts together to build a framework for using online communities in an open innovation understanding in Industry 4.0 context. While online community and open innovation field of studies are being studied for a period of time, Industry 4.0 is rather a new topic which needs further understanding. Literature lacks studies that suggest a framework, especially integrating cloud-based design manufacturing and social product development concepts which are related to Industry 4.0. This study tries to fill in this gap by explaining how online open innovation communities can be created in Industry 4.0 context, what is needed for user participation, motivation, interaction, and what concepts that a company can use to build a collaborative culture and innovative outcomes.

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