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Cartoons Cast an Eternal Impact on Personalities: Effects of Cartoons on Children

Cartoons Cast an Eternal Impact on Personalities: Effects of Cartoons on Children
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Author(s): Jyoti Kukreja (Jagannath International Management School, India)
Copyright: 2019
Pages: 11
Source title: Handbook of Research on Children's Consumption of Digital Media
Source Author(s)/Editor(s): Gülşah Sarı (Abant Izzet Baysal University, Turkey)
DOI: 10.4018/978-1-5225-5733-3.ch025

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Abstract

Sustainable development is the key to build nations for future generations but this medium of learning makes the concepts facile and memorable. Unfortunately these do more harm than good. Children get addicted and stick to the materialistic world and become demanding. Though cartoons such as Popeye taught many a child to start having spinach as a matter of choice, but Power Puff Girls, Angels, and Dexter have made children more aggressive in their approach and choice pattern. This chapter explores and validates the effects both fatal and positive upon the viewers, especially children. The study is based on a survey on both parents and children. The respondents in the category of children were aged between 5-10 years. Several questions pertaining to the time and duration of watching cartoons were asked.

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