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Challenges to Multimedia Privacy and Security Over Social Media

Challenges to Multimedia Privacy and Security Over Social Media
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Author(s): Pallavi Chavan (Ramrao Adik Institute of Technology, India), Dipti Jadhav (D. Y. Patil University (Deemed), Navi Mumbai, India & Ramrao Adik Institute of Technology, India)and Gautam M. Borkar (Ramrao Adik Institute of Technology, India)
Copyright: 2021
Pages: 14
Source title: Handbook of Research on Cyber Crime and Information Privacy
Source Author(s)/Editor(s): Maria Manuela Cruz-Cunha (Polytechnic Institute of Cávado and Ave, Portugal)and Nuno Mateus-Coelho (Lusófona University, Portugal)
DOI: 10.4018/978-1-7998-5728-0.ch007

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Abstract

With the rise in usage of social media, large quantities of data like pictures, videos, audio, and computer graphics are created. As the data is shared over the network, security and privacy become important concerns. Social networks are most popular and have become a medium for instant information sharing. Facebook, Instagram, WhatsApp are the most popular social networks. There has been extreme increase in the usage of audiovisual data over the social network. When multimedia data are stored in a networked environment, billions of users get connected to it for different purposes. The privacy challenges are personification, harassment, password sharing, location-oriented services, and privacy vs. marketing. The other challenges are data semantics, content management rights, and false information. There has been significant contribution by the researchers in development of security systems against these threats; still, the problems of clickjacking, short URL, phishing remain unresolved for some network architectures.

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