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Collaboration as a Key Enabler for Small and Medium Enterprises (SME) Implementing Green ICT

Collaboration as a Key Enabler for Small and Medium Enterprises (SME) Implementing Green ICT
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Author(s): Ioakim Marmaridis (IMTG, Australia)and Bhuvan Unhelkar (IMTG, Australia)
Copyright: 2011
Pages: 9
Source title: Handbook of Research on Green ICT: Technology, Business and Social Perspectives
Source Author(s)/Editor(s): B. Unhelkar (University of Western Sydney, Australia)
DOI: 10.4018/978-1-61692-834-6.ch017

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Abstract

Global competitiveness through advances in ICT is giving SMEs abilities that up until a few years ago were inconceivable. Along with increased market reach and added impact SMEs also begin to feel the pressure of becoming more ecologically friendly. Therefore, they need to establish Green ICT practices within their businesses. While these practices are relatively better resourced in large businesses, SMEs find it rather challenging to implement Green ICT practice because of their size and amount of resources they can put behind such initiative. This chapter describes how collaboration can be used as a key enabler for SMEs adopting Green ICT for their operations. Green ICT improvements are presented in the context of people, process and technology framework and individual solutions are offered along with their benefits that SMEs can readily adopt and begin their transition towards Green ICT.

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