Digital Transformation Strategies for Small Business Management

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Author(s): Muazu Adeiza Umar (Abubakar Tafawa Balewa University, Bauchi, Nigeria)
Copyright: 2022
Pages: 18
Source title: Handbook of Research on Digital Transformation Management and Tools
Source Author(s)/Editor(s): Richard Pettinger (University College London, UK), Brij B. Gupta (Asia University, Taichung, Taiwan & Lebanese American University, Beirut, Lebanon), Alexandru Roja (Babeș-Bolyai University, Cluj-Napoca, Romania)and Diana Cozmiuc (Ioan Slavici University, Timisoara, Romania)
DOI: 10.4018/978-1-7998-9764-4.ch019

Keywords: Business Science Reference / Knowledge Management and Library Science / Management Science / Technology Adoption & Evolution

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Abstract

The objective of the chapter is to assess the role of digital transformation in small business management and specifically to evaluate the strategies suitable for small businesses, identify the underpinning theories, and highlight related empirical studies. Thus, several kinds of literature in the domains of information systems, strategic management, and small business management were extensively reviewed. It was discovered that small businesses are struggling with digital transformation. However, those that have adopted the system are benefitting immensely. It is therefore recommended that more attention be paid to those strategies that work well for small businesses; that tailor-made theories for small business digital technology adoption be developed; and more studies, specifically longitudinal studies, are required to appreciate the complexity of the problem and where interventions are required.

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