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Entrepreneurship and Technopreneurship in Era 4.0: GO-JEK Extended to Decacorn
Abstract
This chapter discussed that the combination of entrepreneurship and technopreneurship is a crucial factor in the long-term sustainability of e-commerce and e-businesses. The Industrial Revolution 4.0 produced very rapidly, disruption, and exponential changes. The development of digital technology will change and displace traditional industries. Not only traditional industries but also various repetitive jobs such as cashiers, admins, or small and micro-manufacturing industry workers sooner or later will be replaced by machines or automation robots. Even professions and analytical work such as tax consultant, accountant, or translator will be carried out by digital systems that will process input data more quickly, accurately without human error, and precision according to principles. One of the professions that is believed to continue to develop and will continue to exist is technopreneurship that is primarily supported by the increasing number of forms of technology-based entrepreneurship, such GO-JEK.
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