IRMA-International.org: Creator of Knowledge
Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Framing Non-Formal Education through CSR 2.0

Framing Non-Formal Education through CSR 2.0
View Sample PDF
Author(s): Bogdan Pătruţ (Vasile Alecsandri University of Bacău, Romania), Monica Pătruţ (Vasile Alecsandri University of Bacău, Romania)and Camelia Cmeciu (Danubius University of Galati, Romania)
Copyright: 2013
Pages: 28
Source title: Social Media and the New Academic Environment: Pedagogical Challenges
Source Author(s)/Editor(s): Bogdan Pătruţ (Vasile Alecsandri University of Bacău, Romania), Monica Pătruţ (Vasile Alecsandri University of Bacău, Romania)and Camelia Cmeciu (Danubius University of Galati, Romania)
DOI: 10.4018/978-1-4666-2851-9.ch006

Purchase

View Framing Non-Formal Education through CSR 2.0 on the publisher's website for pricing and purchasing information.

Abstract

Schools and universities are not the only providers of knowledge any longer. Other types of organizations have become aware that a solid public-serving reason should lie beyond the firm-serving motive. “Doing well by doing good” has been the syntagm that prevails nowadays in the organizational discourse focused on corporate social responsibility (CSR) campaigns. This chapter has a twofold aim: to highlight two paradigmatic shifts (CSR 1.0 --> CSR 2.0 & formal education --> non-formal education), and to provide an analysis of the Web 2.0 practices and items and of the verbal and visual framing devices used in a CSR 2.0 campaign on non-formal financial education. Social media have provided the applications to put into practice the concept of edutainment specific to non-formal education since educators get a multifold identity, being, at the same time, generators and receivers of knowledge.

Related Content

Nitesh Behare, Rashmi D. Mahajan, Meenakshi Singh, Vishwanathan Iyer, Ushmita Gupta, Pritesh P. Somani. © 2024. 36 pages.
Shikha Mittal. © 2024. 21 pages.
Albérico Travassos Rosário. © 2024. 31 pages.
Carla Sofia Ribeiro Murteira, Ana Cristina Antunes. © 2024. 23 pages.
Mario Sierra Martin, Alvaro Díaz Casquero, Marina Sánchez Pérez, Bárbara Rando Rodríguez. © 2024. 17 pages.
Poornima Nair, Sunita Kumar. © 2024. 18 pages.
Neli Maria Mengalli, Antonio Aparecido Carvalho. © 2024. 16 pages.
Body Bottom