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How Is It Different From Conventional Learning?: The Growing Trend of Corporate Universities in Indonesia

How Is It Different From Conventional Learning?: The Growing Trend of Corporate Universities in Indonesia
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Author(s): Hary Febriansyah (School of Business and Management, Institut Teknologi Bandung, Indonesia), Haifa Labdhagati (School of Business and Management, Institut Teknologi Bandung, Indonesia)and Widi Galih Anggara (Ministry of Finance, Indonesia)
Copyright: 2020
Pages: 17
Source title: Innovative Management and Business Practices in Asia
Source Author(s)/Editor(s): Patricia OrdoƱez de Pablos (The University of Oviedo, Spain), Xi Zhang (Tianjin University, China)and Kwok Tai Chui (The Open University of Hong Kong, Hong Kong)
DOI: 10.4018/978-1-7998-1566-2.ch009

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Abstract

In the current Indonesian business scene, corporate universities have become fashionable. Since their first emergence in the 2010s, Indonesian corporate universities have shown that they are more than just dressed-up learning centers operating under a new name. As prominent organizations in Indonesia start to build their own learning initiatives adopting the model of the corporate university, success stories of the new approach radiate. Bringing an example of a developing country of Indonesia, this chapter attempts to discuss the trends, challenges, and practices of corporate university. This chapter also examines best practices from Indonesian corporate universities and how they differ from the conventional university and their learning techniques differ from traditional learning methods.

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