The IRMA Community
Newsletters
Research IRM
Click a keyword to search titles using our InfoSci-OnDemand powered search:
|
Impact of E-Commerce on Agricultural Business Success
Abstract
In an increasingly digital and competitive environment, it is important to understand the agricultural business' success in a digital economy. E-commerce appears as a potential strategic tool. The purpose of this chapter is to analyze the impact of e-commerce on agricultural business success in Portugal. Through a quantitative approach, data were collected by survey and a sample of 372 agricultural enterprises is obtained. The empirical results suggest a negative and significant impact of e-commerce on productivity. However, there is a simultaneous relationship between the e-commerce adoption and performance, both individually and globally. This study contributes to the addition of theory on e-commerce adoption, the impact of e-commerce on performance, and other determinants of the agricultural business' success.
Related Content
|
Maxim Shatkin.
© 2022.
24 pages.
|
|
Alexandre Borba Da Silveira, Norberto Hoppen, Patricia Kinast De Camillis.
© 2022.
26 pages.
|
|
Shouheng Sun, Dafei Yang, Xue Yan.
© 2022.
29 pages.
|
|
Joan Torrent-Sellens, Pilar Ficapal-Cusí, Myriam Ertz.
© 2022.
23 pages.
|
|
Émilie Boily.
© 2022.
24 pages.
|
|
Catherine Anne Armstrong Soule, Sara Hanson.
© 2022.
24 pages.
|
|
Claudia E. Henninger, Eri Amasawa, Taylor Brydges, Felix M. Piontek.
© 2022.
23 pages.
|
|
|