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Insights into the Search Behavior of Non-Medical Professionals Based on Task Difficulty and an Evaluation against New Generation Medical Information Retrieval Strategies

Insights into the Search Behavior of Non-Medical Professionals Based on Task Difficulty and an Evaluation against New Generation Medical Information Retrieval Strategies
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Author(s): Anushia Inthiran (Monash University, Malaysia), Saadat M. Alhashmi (Abu Dhabi University, UAE)and Pervaiz K. Ahmed (Monash University, Malaysia)
Copyright: 2014
Pages: 26
Source title: Advancing Medical Practice through Technology: Applications for Healthcare Delivery, Management, and Quality
Source Author(s)/Editor(s): Joel J.P.C. Rodrigues (Senac Faculty of Ceará, Fortaleza-CE, Brazil; Instituto de Telecomunicações, Portugal)
DOI: 10.4018/978-1-4666-4619-3.ch001

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Abstract

Medical information searching is amongst the most common type of search performed on the Internet. The accessibility and availability of publicly available medical domains has made medical domains a popular destination to perform medical type searches. However, non-medical professionals may find performing a medical type search difficult due to limited knowledge and expertise. Thus, medical information retrieval strategies are key in assisting non-medical professionals experience a productive search session. In this chapter, the authors review information retrieval strategies and introduce new generation information retrieval strategies. They then analyze search behavior of non-medical professionals when searching across varying levels of task difficulty. This is followed by an evaluation on how new generation medical information retrieval strategies support a non-medical professional’s medical search session when searching across varying levels of task difficulty. Results of this research study provide a better understanding of the search behavior of non-medical professionals when searching across varying levels of task difficulty. The results also provide suggestions on how information retrieval strategies can better assist non-medical professionals when searching across varying levels of task difficulty.

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