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Managing E-Health in the Age of Web 2.0: The Impact on E-Health Evaluation
Abstract
The use of Web 2.0 internet tools for healthcare is noted for its great potential to address a wide range of healthcare issues or improve overall delivery. However, there have been various criticisms of Web 2.0, including in its application to healthcare where it has been described as more marketing and hype than a real departure from previous medical internet or eHealth trends. Authors have noted that there is scant evidence demonstrating it as a cost efficient mechanism to improve outcomes for patients. Moreover, the investments in Web 2.0 for health, or the wider concept of eHealth, are becoming increasingly significant. Hence given the uncertainty surrounding its value, this chapter aims to critically examine the issues associated with emerging use of Web 2.0 for health. The authors look at how it not only distinguishes itself from previous eHealth trends but also how it enhances them, examining the impact on eHealth investment and management from a policy perspective, and how research can aid this management.
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