IRMA-International.org: Creator of Knowledge
Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

The Marketing Strategies and Applications of English Language Teaching (ELT) Programs via Distance Education

The Marketing Strategies and Applications of English Language Teaching (ELT) Programs via Distance Education
View Sample PDF
Author(s): Salih Usun (Mugla University, Turkey)and Sevki Komur (Mugla University, Turkey)
Copyright: 2012
Pages: 21
Source title: E-Marketing: Concepts, Methodologies, Tools, and Applications
Source Author(s)/Editor(s): Information Resources Management Association (USA)
DOI: 10.4018/978-1-4666-1598-4.ch077

Purchase

View The Marketing Strategies and Applications of English Language Teaching (ELT) Programs via Distance Education on the publisher's website for pricing and purchasing information.

Abstract

The main aim of this descriptive study is to review the marketing strategies and applications of English Language Teaching (ELT) programs via distance education. The study, firstly, introduces the role of English as a global language in the 21st century and the importance of marketing of English Language Teaching (ELT) programs, examines using ways of distance education and distance teacher training in ELT, and finally, presents the some sample of websites on marketing ELT programs and products via e-Learning.

Related Content

Albérico Travassos Rosário, Joana Carmo Dias. © 2024. 35 pages.
Elena García-y-García, Francisco Rejón-Guardia, Laura Berenice Sánchez-Baltasar. © 2024. 35 pages.
Nino Tchanturia, Rusudan Dalakishvili. © 2024. 20 pages.
Žiga Domadenik, Tina Tomažič. © 2024. 21 pages.
Loredana Kotinski. © 2024. 14 pages.
Margarida Silva, Nataliia Buchko, Natalia Parashchenko, Titanilla Marta Szaszi, Yevheniia Tovstyk. © 2024. 15 pages.
A. N. Raghavendra, G. Vijayakumar, Sanjeev Kumar Thalari. © 2024. 16 pages.
Body Bottom