IRMA-International.org: Creator of Knowledge
Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Retail Prices and E-Commerce

Retail Prices and E-Commerce
View Sample PDF
Author(s): Jihui Chen (Illinois State University, USA)
Copyright: 2019
Pages: 12
Source title: Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship
Source Author(s)/Editor(s): Mehdi Khosrow-Pour, D.B.A. (Information Resources Management Association, USA)
DOI: 10.4018/978-1-5225-7766-9.ch025

Purchase

View Retail Prices and E-Commerce on the publisher's website for pricing and purchasing information.

Abstract

This chapter provides a broad survey of recent literature on online price dispersion in the fields of economics, information system, and marketing, and offers a number of explanations documented in various electronic retailing markets from both the demand and supply sides, such as branding/reputation, market competition, consumer heterogeneity, dynamic pricing, and oligopoly strategies, to name a few. In addition, it also discusses several potential directions for future research in this area.

Related Content

Elena Viktorovna Burdenko, Elena Vyacheslavovna Bykasova. © 2024. 28 pages.
Meng Kui Hu, Daisy Mui Hung Kee. © 2024. 21 pages.
Biljana S. Ilic, Gordana P. Djukic. © 2024. 22 pages.
Jose Manuel Saiz-Alvarez. © 2024. 18 pages.
Isaac Okoth Randa. © 2024. 24 pages.
Dileep Baburao Baragde. © 2024. 19 pages.
Richmond Anane-Simon, Sulaiman Olusegun Atiku. © 2024. 21 pages.
Body Bottom