Techniques for Developing Mobile-Friendly Web Sites

View Sample PDF

Author(s): J. Christopher Sandvig (Western Washington University, USA)
Copyright: 2021
Pages: 11
Source title: Encyclopedia of Organizational Knowledge, Administration, and Technology
Source Author(s)/Editor(s): Mehdi Khosrow-Pour D.B.A. (Information Resources Management Association, USA)
DOI: 10.4018/978-1-7998-3473-1.ch094

Keywords: Administration & Leadership / Business & Management / Business and Organizational Research / Business Science Reference

Purchase

View Techniques for Developing Mobile-Friendly Web Sites on the publisher's website for pricing and purchasing information.

Abstract

The growing use of mobile devices for e-commerce, news, social media, and web search has created a need for mobile-friendly web sites. Mobile sites are designed to accommodate the physical limitations of mobile devices such as small displays, touch screens, and slow download times. Mobile-friendly sites typically display content in a single column formatted to use the full screen width, utilize vertical scrolling, use smaller images, provide larger touch targets such as buttons and links, and utilize space saving navigation techniques. The objectives of this article are to describe the attributes of mobile friendly web sites, overview current popular mobile design techniques, and discuss their strengths and weaknesses.

The IRMA Community

Research IRM

Techniques for Developing Mobile-Friendly Web Sites

Purchase

Abstract

Related Content

IRMA Sponsors