The Comparison of E-Commerce Platform: Selection of Key Analysis Factors

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Author(s): Katarzyna Grzybowska (Poznan University of Technology, Poland)and Bartosz Sobstyl (Independent Researcher, Poland)
Copyright: 2020
Pages: 12
Source title: Handbook of Research on Interdisciplinary Approaches to Decision Making for Sustainable Supply Chains
Source Author(s)/Editor(s): Anjali Awasthi (Concordia University, Canada)and Katarzyna Grzybowska (Poznan University of Technology, Poland)
DOI: 10.4018/978-1-5225-9570-0.ch024

Keywords: Business & Management / Business Science Reference / Operations and Service Management / Supply Chain Management

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Abstract

E-commerce is a fast-growing part of the market. Dynamic development of internet technology and increase of mobile devices popularity gives this branch very good perspective. E-commerce is still young. Trends on it are set by a few websites, which created this market, and which provide still new and innovative solutions to their customers. However, there are still more and more underdogs, who decided to focus on particular niches. This decision gives them a possibility to reach specific audience. More and more entrepreneurs noticed this trend and try to use it for their businesses. However, due to the number of new websites, selection of the proper one is not an easy task. The main goal of the chapter was to select the key factors, which will help entrepreneurs to choose the best platform for their needs.

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The Comparison of E-Commerce Platform: Selection of Key Analysis Factors

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