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The Empirical Study on the Evolutionary Game Based Agricultural Products Supply Chain
Abstract
This research paper is to use a method of Evolutionary Game to investigate the relationship between a large supplier and a franchised supermarket in China. The authors would like to go through their empirical study with their filtered answers from the survey using SPSS software on agricultural supply chain for their quality safety factors. Their research is using factor analysis with five target factors which are: the excess return, cost, the relative size of cooperative enterprises, hitchhiking, and overflows income. Applying these factors to the evolutionary game model, analyze the earning status from the both players under their own policies, then make suggestions or proposals for quality and safety issues of agricultural supply chain management.
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