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Translate to Communicate: Facilitating Client Understanding of Design Languages

Translate to Communicate: Facilitating Client Understanding of Design Languages
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Author(s): Jason K. McDonald (Brigham Young University, USA)
Copyright: 2008
Pages: 15
Source title: Handbook of Visual Languages for Instructional Design: Theories and Practices
Source Author(s)/Editor(s): Luca Botturi (University of Lugano, Switzerland)and Todd Stubbs (Brigham Young University, USA)
DOI: 10.4018/978-1-59904-729-4.ch002

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Abstract

In this chapter I discuss how principles of natural language translation can help instructional designers communicate instructional design languages in ways more natural to their clients. I argue that instructional designers should focus more on the fundamental meanings they are attempting to communicate through their design languages than on the mechanics and style of those languages. This can lead designers to find representation methods that help their clients better understand design meanings than if designers only used the language conventions with which they were already familiar. My hope is that this contribution to the literature on instructional design languages will lead to new language conventions that help designers more easily communicate their intentions and plans to all those who have an interest in a design’s overall success.

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