The IRMA Community
Newsletters
Research IRM
Click a keyword to search titles using our InfoSci-OnDemand powered search:
|
Intelirel's Transition to E-Business: Optimizing the Combination of Electronic Data Interchange and the Internet
Author(s): Nir Kshetri (The University of North Carolina at Greensboro, USA)and Satya Jayadev (The University of North Carolina at Greensboro, USA)
Copyright: 2006
Pages: 15
EISBN13: 9781599044644
Purchase
View Sample PDF
Abstract
Intelirel is a U.S.-based multinational corporation that produces a variety of items with apparel as one of the business divisions. This case provides an overview of Intelirel’s transition to electronic business (e-business) of its apparel division. The company introduced the Electronic Data Interchange (EDI) technologies in the mid-1980s. Before starting the implementation of e-business technologies in the late-1990s, the company conducted extensive surveys to assess the attractiveness and convertibility of its various market segments. The analysis of the surveys indicated that a strategic imperative for the company is to optimally combine EDI and the Internet so as to reap the benefits of both technologies.
Related Content
|
Hsiang-Jui Kung, Hui-Lien Tung, Thomas Case.
© 2007.
18 pages.
|
|
Joseph Barjis.
© 2009.
16 pages.
|
|
Nava Pliskin, Marta Zarotski.
© 2000.
16 pages.
|
|
Tom Butler.
© 2005.
19 pages.
|
|
Bogdan Hoanca, David Fitzgerald.
© 2013.
8 pages.
|
|
|