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Bernard Lim Jit Heng
Bernard Lim
is a senior lecturer from Tunku Abdul Rahman University of Management and Technology. He is experienced academician and engage in research with passion in areas related to finance, behavior and business. His goal is to use his skills and knowledge to enhance the mind of young graduates. Bernard's research scope are mainly focus on consumer satisfaction, adoption, attitude, perception and behavioral related to business, marketing and personal finance.
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