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Sílvia M. P. S. Faria
Silvia Faria
is a PhD in Economics - Rey Juan Carlos University, Madrid-, has a Master Degree in Business Administration, with Specialization in Marketing- Minho's University and a Bachelor in Business Sciences. She worked as a Business Director at Segafredo Zanetti (Portugal), SA for 15 years, being responsible for Retail Negotiation and Commercial control. She teaches since 2003, at may Superior Institutions and Universities (e.g. Aveiro's University; IPAM; IPVC; ISMAI; Lusiada's University; ISCAP and Portucalense University.She has also a Specialist Degree in Marketing and Advertising. Integrated membre of REMIT - Research Department at Portucalense University. She does research in Marketing, Strategy, Consumer Behavior, Retail, Management and Tourism.
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