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Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Zahra Pourabedin

Zahra Pourabedin is an accomplished Assistant Professor of Business at Shepherd University. She holds a Ph.D. in Marketing from UTM University, and her expertise encompasses digital marketing, social media marketing, and consumer behavior. Dr. Pourabedin's research focuses on the influence of digital and social media on consumer decision-making and brand engagement.
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