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CSR Initiatives of Family Firms: An Analysis of Mexican Business Groups

CSR Initiatives of Family Firms: An Analysis of Mexican Business Groups
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Author(s): Salvador S. Guajardo (Universidad de Monterrey, Mexico), Aurora Correa-Flores (Tecnológico de Monterrey, Mexico), Barbara I. Mojarro-Durán (Tecnológico de Monterrey, Mexico)and Alfonso Ernesto Benito Fraile (Universidad de Monterrey, Mexico)
Copyright: 2019
Pages: 24
Source title: Handbook of Research on Entrepreneurial Leadership and Competitive Strategy in Family Business
Source Author(s)/Editor(s): José Manuel Saiz-Álvarez (Tecnológico de Monterrey, Mexico)and Jesús Manuel Palma-Ruiz (Universidad Autónoma de Chihuahua, Mexico)
DOI: 10.4018/978-1-5225-8012-6.ch008

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Abstract

This chapter studies the corporate social responsibility (CSR) initiatives of the leading Mexican business groups. Investigating in family firms is essential because they represent the world's most predominant form of organization. One way in which family firms organize their economic activity and structure are business groups. Mexican family firms conform to business groups within the same family. The purpose of this chapter is to inquiry the corporate social initiatives emanating from the main Mexican business groups. Through quantitative and qualitative exploratory research, findings show that business groups in Mexico orient their corporate social initiatives into internal and external strategies, and tend to distribute disproportionally the amount of initiatives and money invested among each of its affiliates. Also, firms affiliated to a business group have a higher probability than unaffiliated firms of being classified as “sustainable,” according to the IPC Sustainable Index.

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