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Design Methodology for Effective User Interface Design for E-Commerce Applications

Design Methodology for Effective User Interface Design for E-Commerce Applications
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Author(s): Namratha Birudaraju (Anurag Group of Institutions, India)and Adiraju Prasanth Rao (Anurag Group of Institutions, India)
Copyright: 2018
Pages: 28
Source title: Improving E-Commerce Web Applications Through Business Intelligence Techniques
Source Author(s)/Editor(s): G. Sreedhar (Rashtriya Sanskrit Vidyapeetha (Deemed University), India)
DOI: 10.4018/978-1-5225-3646-8.ch010

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Abstract

There are many customers who shop online. Many of these users interact with the system using well-defined user interfaces only. So, there is a need to develop effective user interfaces that are more user friendly, minimize the keyboard operations, and maximize effective interaction with the system. This chapter focuses on designing effective user interfaces by considering human parameters for e-commerce applications.

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