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Effects of Social Media on Project Management

Effects of Social Media on Project Management
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Author(s): Mark Sponselee (Van Aetsveld, The Netherlands)
Copyright: 2016
Pages: 19
Source title: Strategic Integration of Social Media into Project Management Practice
Source Author(s)/Editor(s): Gilbert Silvius (LOI University of Applied Sciences, The Netherlands & University of Johannesburg, South Africa)
DOI: 10.4018/978-1-4666-9867-3.ch002

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Abstract

This chapter provides insight into the effects of social media on (the execution of) project management. Billions of people nowadays make daily use of social media. This phenomenon also gradually found its way to the business world. With projects being an essential element of many organizations, project managers must be aware what social media is all about and how it can strengthen their projects. The time is right for project managers to explore and embrace social media as an additional tool to be used for managing projects more effectively. This chapter tries to bridge an existing knowledge gap within organizations about how to make effective use of social media within projects. It is described how the functionalities of social media may be used within project management. Moreover, several overall effects of social media on project management are illuminated. And finally, four barriers for social media use within project management are captured.

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