Empowering People Using Twitter: The Case of Mexico’s Internet Tax

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Author(s): Rodrigo Sandoval-Almazan (State University of Mexico, Mexico)and Mario Arturo Gutierrez-Alonso (Tecnológico de Monterrey, Mexico)
Copyright: 2012
Pages: 17
Source title: E-Governance and Civic Engagement: Factors and Determinants of E-Democracy
Source Author(s)/Editor(s): Aroon Manoharan (Kent State University, USA)and Marc Holzer (Rutgers University, USA)
DOI: 10.4018/978-1-61350-083-5.ch024

Keywords: Electronic Government / Government & Law / Information Science Reference / Public & Sector Management

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Abstract

The purpose of this chapter is to provide evidence of the impact that Twitter has on empowering Mexican people and transforming social protests. This technological tool enables citizens to force political actors and electronic media to take a proper position on certain issues. The aim of this chapter is to explore the uses and misuses of Twitter in Mexican online protests, and in common citizen-user interactions. The main outcome is an explanatory model of e-participation as a possible explanation of this phenomenon and the promotion of some ideas to use Twitter in a proper way. This chapter is organized in five major sections. First, the introduction reviews the origins and fundamental principles of Twitter and social interaction. Section two describes the model of online participation. Section three presents the Internet tax case in Mexico, named: “necessary Internet.” Section four discusses the outcomes and possible implications of citizens’ empowerment through Twitter using the model. Section five provides insights into future research in this field.

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Empowering People Using Twitter: The Case of Mexico’s Internet Tax

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