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Four Strategic Postures for Sustainability in the Project-Based Organization
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Author(s): Gilbert Silvius (LOI University of Applied Sciences, The Netherlands & Van Aetsveld, The Netherlands)and Ron Schipper (Van Aetsveld, The Netherlands)
Copyright: 2018
Pages: 22
Source title:
Green Production Strategies for Sustainability
Source Author(s)/Editor(s): Sang-Bing (Jason) Tsai (University of Electronic Science and Technology of China (Zhongshan Institute), China & Civil Aviation University of China, China), Bin Liu (Shanghai Maritime University, China)and Yongian Li (Nankai University, China)
DOI: 10.4018/978-1-5225-3537-9.ch014
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Abstract
Sustainability is one of the most important challenges of our time. How can we develop prosperity, without compromising the life of future generations? Companies are integrating sustainability in their strategies, processes and actions. In the implementation of strategies, projects play an essential role. Delivering business strategy through projects is even more eminent for project based organizations (PBOs) that execute projects as their core business. This chapter will discuss the question What strategic postures a PBO can take on the consideration of sustainability in its projects, while aligning with both the strategy of the client organization and its own strategy. Based upon an analytical analysis, the authors develop four possible strategic postures on sustainability in the projects of a PBO that provide guidance for the consideration of sustainability in these projects.
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