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Green Entrepreneurship in Transitional Economies: Breaking Through the Constraints of Legitimacy
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Author(s): Yang Gao (Dalian University of Technology, China), Sang-Bing (Jason) Tsai (Foshan University, China & Dalian University of Technology, China), Shuo Zhang (Dalian University of Technology, China)and Guodong Li (Civil Aviation University of China, China)
Copyright: 2018
Pages: 26
Source title:
Green Production Strategies for Sustainability
Source Author(s)/Editor(s): Sang-Bing (Jason) Tsai (University of Electronic Science and Technology of China (Zhongshan Institute), China & Civil Aviation University of China, China), Bin Liu (Shanghai Maritime University, China)and Yongian Li (Nankai University, China)
DOI: 10.4018/978-1-5225-3537-9.ch011
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Abstract
With environmental pollution, climate change and resource scarcity being serious global issues, green entrepreneurship is increasingly seen as an approach to simultaneously address economic performance, environmental impact and social responsibility. As green entrepreneurship needs to consider both venture performance and social responsibility, it will be subject to legitimacy constraints at the institutional level. Especially for transition economies in different countries, institutional uncertainty is a key factor. Better green performance can be easily achieved if green startups have a higher level of legitimacy. However, against the background of transitional economies, the increase in institutional uncertainty will damage the promotion of political legitimacy and make the enterprises subject to political legitimacy constraints lose their green performance. Overall startups in different industries need to develop green actions under the pressure of institutional constraints, and governments also need to improve policies and regulations quickly.
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