I'd Like to Teach the World to Think: Mind Genomics, Big Mind, and Encouraging Youth

View Sample PDF

Author(s): Howard Moskowitz (Big Mind Institute of Education and Messaging, USA), Jyotsna (National Skill Development Corporation, India), Andi Sciacca (Big Mind Institute of Education and Messaging, USA)and Andrew Lester (Big Mind Institute for Education and Messaging, USA)
Copyright: 2018
Pages: 36
Source title: Harnessing Human Capital Analytics for Competitive Advantage
Source Author(s)/Editor(s): Mohit Yadav (BML Munjal University, India), Shrawan Kumar Trivedi (Indian Institute of Management Sirmaur, India), Anil Kumar (BML Munjal University, India)and Santosh Rangnekar (Indian Institute of Technology Roorkee, India)
DOI: 10.4018/978-1-5225-4038-0.ch003

Keywords: Business and Organizational Research / Business Science Reference / Data Analysis & Statistics / Library & Information Science

Purchase

View I'd Like to Teach the World to Think: Mind Genomics, Big Mind, and Encouraging Youth on the publisher's website for pricing and purchasing information.

Abstract

At the time of this writing, 2017, there is noticeable reduction in the perceived ability of people to think critically. Both the popular press and the scientific/professional literature recognize this worldwide drop. This chapter presents the use of experimental design of ideas, conjoint measurement, originally a tool used in marketing, as a tool to inspire creative thinking. The chapter presents the approach and application of conjoint measurement as a tool for discovery, and then delineates a new computer APP, Big Mind, as user friendly to enhance critical thinking. Big Mind embodies conjoint measurement to help researchers study topics, uncover new substantive findings, and learn to think critically as an outcome from the process.

The IRMA Community

Research IRM

I'd Like to Teach the World to Think: Mind Genomics, Big Mind, and Encouraging Youth

Purchase

Abstract

Related Content

IRMA Sponsors