The IRMA Community
Newsletters
Research IRM
Click a keyword to search titles using our InfoSci-OnDemand powered search:
|
Interactive Product Catalog for M-Commerce
|
|
Author(s): S. Guan (Brunel University, UK)and Y. Tay (National University of Singapore, Singapore)
Copyright: 2007
Pages: 7
Source title:
Encyclopedia of Mobile Computing and Commerce
Source Author(s)/Editor(s): David Taniar (Monash University, Australia)
DOI: 10.4018/978-1-59904-002-8.ch057
Purchase
|
Abstract
We propose a product catalog where browsing is directed by an integrated recommender system. The recommender system is to take incremental feedback in return for browsing assistance. Product appearance in the catalog will be dynamically determined at runtime based on user preference detected by the recommender system. The design of our hybrid m-commerce catalog-recommender system investigated the typical constraints of m-commerce applications to conceptualize a suitable catalog interface. The scope was restricted to the case of having a personal digital assistant (PDA) as the mobile device. Thereafter, a preference detection technique was developed to serve as the recommender layer of the system.
Related Content
|
Tapan Kumar Behera.
© 2023.
20 pages.
|
|
B. Narendra Kumar Rao.
© 2023.
17 pages.
|
|
Blendi Rrustemi, Deti Baholli, Herolind Balaj.
© 2023.
18 pages.
|
|
Alma Beluli.
© 2023.
11 pages.
|
|
Jona Ndrecaj, Shkurte Berisha, Erita Çunaku.
© 2023.
15 pages.
|
|
Yllka Totaj.
© 2023.
12 pages.
|
|
Hla Myo Tun, Devasis Pradhan.
© 2023.
31 pages.
|
|
|