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Mobile Commerce Adoption Barriers
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Author(s):
P. Mahatanankoon (Illinois State University, USA)
Copyright:
2007
Pages:
5
Source title:
Encyclopedia of Mobile Computing and Commerce
Source Author(s)/Editor(s):
David Taniar
(Monash University, Australia)
DOI:
10.4018/978-1-59904-002-8.ch076
Keywords:
Information Science Reference
/
Media & Communications
/
Mobile and Wireless Computing
/
Mobile Computing
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Mobile Commerce Adoption Barriers
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Abstract
The purpose of this article is to identify and explain different socio-psychological drivers and barriers affecting consumers’ motivations to use mobile commerce applications. These determinants are based on our literature reviews and exploratory consumer-based research. We later suggest a research framework to which researchers and practitioners can refer.
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