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Role of Social Media in Environment Awareness: Social Media and Environment

Role of Social Media in Environment Awareness: Social Media and Environment
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Author(s): Veethika Tilwankar (Amity University Gwalior, India), Swapnil Rai (Amity University Gwalior, India)and S. P. Bajpai (Amity University Gwalior, India)
Copyright: 2019
Pages: 23
Source title: Environmental Awareness and the Role of Social Media
Source Author(s)/Editor(s): Sumit Narula (Amity University, India), Swapnil Rai (Amity University, India)and Archana Sharma (ITM University Gwalior, India)
DOI: 10.4018/978-1-5225-5291-8.ch006

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Abstract

In the past few decades, due to ever increasing needs and greed of man, our environmental quality is deteriorating day by day. Global warming, climate change, hurricanes, melting of icebergs, floods, acid rain, and extinction of flora and fauna is all due to environmental disturbance. Environmental issues have become serious health threats to humans. Pollution is the main reason behind many types of cancer, respiratory, and cardiovascular diseases, which sometimes lead to death. Environment conservation has become the priority of every country worldwide. This problem, which we are facing today, is due to lack of environmental awareness among the individuals and lack of knowledge. This problem can be solved if environmental awareness amongst the people could be raised. The advantage of environment awareness is its contribution to public support for government action in environment policy and management. Environmental awareness can be raised with the educational and informative programs. This chapter explores the role of social media in raising environmental awareness.

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