Searching for Opportunities and Trust in International Markets: Entrepreneurial Perspective of a Traditional Industry SME

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Author(s): Alexandra Marisa Bastos Carvalheira (University of Aveiro, Portugal)and António Moreira (DEGEI, GOVCOPP, University of Aveiro, Portugal)
Copyright: 2016
Pages: 27
Source title: Handbook of Research on Entrepreneurial Success and its Impact on Regional Development
Source Author(s)/Editor(s): Luísa Carvalho (Universidade Aberta, Portugal & CEFAGE, Universidade de Évora, Portugal)
DOI: 10.4018/978-1-4666-9567-2.ch028

Keywords: Business & Management / Entrepreneurship & Innovation / Information Science Reference / Socio-Economic Development

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Abstract

Internationalization has been adopted by many companies, regardless of size, to boost their growth. Although the Uppsala model and the network approach have been extensively used to analyze how small firms internationalize their operations, this chapter addresses how a small firm of the clean carpentry industry managed to overcome an economic slowdown of its domestic market and boosted its growth. This chapter uses a case study approach that is framed on a literature review covering internationalization of SMEs, entrepreneurship, the importance of the network approach, the search of opportunities and trust, and relationship orientation to show how a firm abandoned its passive behavior and its focus on the domestic market to proactively address the international market following an entrepreneurial perspective.

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Searching for Opportunities and Trust in International Markets: Entrepreneurial Perspective of a Traditional Industry SME

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