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Social Software and Web 2.0: Their Sociological Foundations and Implications

Social Software and Web 2.0: Their Sociological Foundations and Implications
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Author(s): Christian Fuchs (University of Salzburg, Austria)
Copyright: 2010
Pages: 27
Source title: Handbook of Research on Web 2.0, 3.0, and X.0: Technologies, Business, and Social Applications
Source Author(s)/Editor(s): San Murugesan (Multimedia University, Malaysia & University of Western Sydney, Australia )
DOI: 10.4018/978-1-60566-384-5.ch044

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Abstract

Currently, there is much talk of Web 2.0 and social software. A common understanding of these notions is not yet in existence. Also the question of what makes social software social has thus far remained unacknowledged. In this chapter, a theoretical understanding of these notions is given. The Web is seen in the context of social theories by thinkers like Emile Durkheim, Max Weber, Ferdinand Tönnies, and Karl Marx. I identify three levels in the development of the Web, namely Web 1.0 as a web of cognition, Web 2.0 as a web of human communication, and Web 3.0 as a web of cooperation. Also, the myths relating to Web 2.0 and its actual economic and ideological role in contemporary society are discussed.

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