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Tourism E-Booking and ‘E-Purchasing': Changes in a 5-Year Period
Abstract
Information technology plays a significant role in tourism, but mainly as an informational tool. Ideally, the information search process on the Internet should try to encourage consumers to book and purchase travel services and products prior to leaving for their vacation, but cultural differences in booking on-line are found. The present study research problem is to understand the complex of e-booking and e-purchasing travel behaviors among Slovenes, since no research between Slovene tourists was done before. In details, the relationship between e-booking and paying travel accommodation and travel transportation on the Internet in the period of five years is investigated. The results show slow changes and an increase in booking and buying travel transportation, while booking and paying tourism accommodation gains greater interest during a five-year period.
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