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Use of Food-Themed Films in Destination Selection

Use of Food-Themed Films in Destination Selection
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Author(s): Aysu Altaş (Aksaray University, Turkey)
Copyright: 2019
Pages: 18
Source title: Handbook of Research on Transmedia Storytelling and Narrative Strategies
Source Author(s)/Editor(s): Recep Yılmaz (Ondokuz Mayıs University, Turkey), M. Nur Erdem (Ondokuz Mayıs University, Turkey)and Filiz Resuloğlu (Kocaeli University, Turkey)
DOI: 10.4018/978-1-5225-5357-1.ch017

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Abstract

Films are one of the most important actors of popular culture and have the ability to influence many people worldwide in a short period of time. Due to this feature of films, people may be disposed to visit the locales in the films they are watching, or the places where films are shot. With this increasing trend in recent years, people choose their destinations in the direction of films they are influenced by. In addition to learning many places to sightsee, people can also have information about the cuisine culture and restaurants of countries where films are filmed and can visit the places being talked about. Countries can create a destination image through food-themed films, and they can take place near the top in destination selections. In this study, it is mentioned the use of food-themed films in the destination selections and it is determined which countries are at the forefront in this regard through examination of the food-themed films.

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