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Web Divide and Paper Unite: Towards a Model of the Local Tourist Information for All
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Author(s): Francisco V. Cipolla-Ficarra (ALAIPO – AINCI, Spain and Italy), Miguel Cipolla-Ficarra (ALAIPO – AINCI, Spain and Italy), Jacqueline Alma (Electronic Arts – Vancouver, Canada)and Alejandra Quiroga (Universidad Nacional de La Pampa, Argentina)
Copyright: 2015
Pages: 8
Source title:
Hospitality, Travel, and Tourism: Concepts, Methodologies, Tools, and Applications
Source Author(s)/Editor(s): Information Resources Management Association (USA)
DOI: 10.4018/978-1-4666-6543-9.ch081
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Abstract
The authors present the first results of a study intending to unify the quality criteria of the local touristic information in digital support (Internet) and analog (paper). An analysis is made of the reading preferences of touristic information on last generation digital screens (tablet PC and multimedia mobile phones), traditional (desktop computers), and analog (brochures, magazines, and newspapers).
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