Web Mining to Identify People of Similar Background

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Author(s): Quanzhi Li (Avaya, Inc., USA)and Yi-fang Brook Wu (New Jersey Institute of Technology, USA)
Copyright: 2009
Pages: 17
Source title: Handbook of Research on Text and Web Mining Technologies
Source Author(s)/Editor(s): Min Song (New Jersey Institute of Technology, USA)and Yi-Fang Brook Wu (New Jersey Institute of Technology, USA)
DOI: 10.4018/978-1-59904-990-8.ch023

Keywords: Data Mining / Data Mining and Databases / Information Science Reference / Library & Information Science

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Abstract

This chapter presents a new approach of mining the Web to identify people of similar background. To find similar people from the Web for a given person, two major research issues are person representation and matching persons. In this chapter, a person representation method which uses a person’s personal Web site to represent this person’s background is proposed. Based on this person representation method, the main proposed algorithm integrates textual content and hyperlink information of all the Web pages belonging to a personal Web site to represent a person and match persons. Other algorithms are also explored and compared to the main proposed algorithm. The evaluation methods and experimental results are presented.

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