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Through an Integrated Business/E-Commerce Procedural Framework, SME’s Will Survive and Prosper in the New Digital Economy

Through an Integrated Business/E-Commerce Procedural Framework, SME’s Will Survive and Prosper in the New Digital Economy
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Author(s): Anthony Stiller (University of the Sunshine Coast, Australia)
Copyright: 2001
Pages: 5
Source title: Managing Information Technology in a Global Economy
Source Editor(s): Mehdi Khosrow-Pour (Information Resources Management Association, USA)
DOI: 10.4018/978-1-930708-07-5.ch039

Abstract

Australian SME’s have an excellent opportunity to take advantage of the growth of e-commerce in Australian and the Asia Pacific region, however take-up rates in IT and Internet adoption are low when compared with other nations. While problems such as language, distance, legal, security, telecommunications infrastructure, culture, electronic payments and financial systems, government rules and regulations have been identified as major obstacles for Internet adoption, the literature is sparse on guiding the SME through the steps necessary in developing a procedural framework to follow to maximise their potential to implement a best practice model. This paper will address the need for SME’s to initiate, control and develop their own integrate business/e-commerce adoption model to suit their business by following a procedural framework rather than accept a predetermined adoption model and web interface design proposed by a consultant using standard templates and formats that match the hosts operating system, software and hardware platform.

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